The techniques used in this note are not a magic bullet. They are one piece of the puzzle that we can see from the outside. Unless you're already operating an affiliate site and have your own data, now is a tricky time to start a review site, especially with SGE. So, take this as a study and not a call to start your first review site, but definitely apply the learnings from it. Godspeed!

Wornsimple.com popped onto my radar back in 2020 when I was shopping for a laptop stand. That’s right, I found it in the wild! Unfortunately, it’s been taken down 😢 (hence why I’m writing about it) but, there’s still so much we can learn from it, are you ready?

Side note, always keep your eyes open 👀 when browsing the web and have your bookmarklets ready 🔎 You never know what you’ll find.

Let’s dive into it. They had a great run (Feb 2021 DR 1 earning 70k+ clicks per day 🥳), until a drop off followed by a smack down:

I’ll get into why I’m dissecting a dead site in a minute, but first, check them out in Ahrefs for a closer look:

When I analyzed the URLs I could find in Archive.org, I found the following:

More on my methodology for the above next week.

Sure, there are sites like techgearlab.com that have 100% money page content and rank, but that’s no guarantee they will forever. Also, did 100% of the top-tier affiliates I spoke with before creating this note believe money page / info content ratio is a thing? Yes, absolutely.